Build-A-Bear Birthday Deal: How To Get Your Child’s Special Price

Build-A-Bear is a place where children’s dreams come true. Here you can create your own furry friend, and it always turns into a real adventure. But few people know that Build-A-Bear offers incredible discounts and birthday gifts that make the holiday even more special and help parents save money. With these special offers, your child can get a unique bear for an incredibly low price.

In this guide, we’ll walk you through the many ways to maximize the Build-A-Bear birthday experience. From special traditions like the Birthday Treat Bear promotion to limited-time Leap Day perks and seasonal sales, you’ll discover how to save money while giving your child a day they’ll never forget.

What is the Build-A-Bear Birthday Treats Club?

To access exclusive offers, you need to become a member of the Build-A-Bear Bonus Club. This is a free loyalty program that opens the door to many benefits. When you register, your profile is automatically connected to the Birthday Treats Club.

This club is designed specifically to make your child’s birthday unforgettable. Thanks to it, the child receives gifts and discounts that are valid throughout the month of their birth.

“Pay Your Age” Birthday Price: Pay as much as you are

The main and most popular promotion is, of course, “Pay Your Age”. It allows your child to purchase a special Birthday Treat Bear at a price equal to their age. For example, if your child turns 5, they will pay only $5 for the bear (regularly $14). This is just a fantastic offer!

Exclusively Toys at Build-A-Bear Workshop - SeaWorld — An exceptional collection of toys at Build-A-Bear Workshop – SeaWorld.

Please note that the promotion is only valid for Build-A-Bear Bonus Club members who have registered their child’s profile. The terms are simple: one bear at this price per child in stores only, and the offer is only valid during the month of their birthday.

Special Leap Day Birthday Treats for Kids

Birthdays on February 29th are unique because they only happen once every four years, and Build-A-Bear has recognized their rarity by introducing special perks. Kids born on this day can get exclusive deals that will make their “super-special” holiday even more memorable.

To celebrate the fact that anyone born on February 29th technically only gets their birthday every four years, the retailer is offering the bears for just $4, a savings of $10 off the regular price of $14. Even if it’s not the day this year, Build-A-Bear is making sure birthday kids don’t miss out on the fun. Many stores allow them to use their holiday rewards on adjacent days, ensuring they get to enjoy a unique promotion. This thoughtful approach adds excitement to a holiday that can sometimes be difficult to celebrate.

Heartwarming Hugs Stuffed Animal Collection - Build-A-Bear Workshop — A heart-warming collection from Build-A-Bear Workshop.

Extra Perks from the Build-A-Bear Bonus Club

Beyond birthday discounts, the Bonus Club offers members points for every purchase they make in-store or online. These points can be redeemed for rewards that lower the cost of future purchases. Since adding accessories and outfits is part of the fun, these rewards can really help families save.

Members may also gain access to limited-time sales before the general public, meaning they can shop seasonal collections and holiday-themed plushies before they sell out. For families who are frequent Build-A-Bear shoppers, these perks quickly add up to real savings while enriching every visit.

Seasonal Sales and Additional Build-A-Bear Store Discounts

Another way to increase your spending at Build-A-Bear is to take advantage of seasonal sales. The store often offers special promotions related to holidays such as Valentine’s Day, Halloween or Christmas. During these sales, you can save up to 50% on plush characters, accessory sets, gift certificates or themed clothing collections. You can combine these discounts for even more savings, or simply plan your next visit in advance.

In-store promotions and online flash sales are also popular tactics used by Build-A-Bear. Families who subscribe to the email newsletter or follow the brand on social media often hear about these deals first, ensuring they don’t miss limited-time bargains.

Visitors at SeaWorld can stop by the on-site Build-A-Bear Workshop to create their very own marine-inspired furry friend—think penguins, dolphins, and sharks! Even better, seasonal deals and exclusive park promotions often include special discounts on your Build-A-Bear purchase when bundled with SeaWorld admission.

Create the bear of your dreams at Build-A-Bear Workshop at SeaWorld San Diego!

A day at SeaWorld San Diego is an investment in fun, but with a little planning you can make it surprisingly affordable. Keep an eye out for seasonal Groupon deals—for example, during fall sales you can often score up to 70% off SeaWorld multi-day tickets, sometimes even bundled with free meal vouchers. These offers make it easier for families and travelers on a budget to enjoy the park while still setting aside a little extra for Build-A-Bear souvenirs.

Another smart way to save is through CityPASS. With CityPASS, you can bundle your SeaWorld admission with other top San Diego attractions and save up to 44%. It’s the perfect option if you’re planning a longer stay and want to explore beyond SeaWorld. Plus, CityPASS tickets are convenient and flexible, helping you skip ticket lines and spend more time making memories—with marine life at the park and a custom furry friend from Build-A-Bear.

Tips for Planning a Memorable Birthday Visit to Build-A-Bear Workshop

To get the most out of your visit, it’s worth planning ahead. First, visit the store in the morning or on a weekday to avoid long lines. This will make the bear-building process more enjoyable and stress-free. Also, remember that the “Pay Your Age” promotion cannot be combined with other discounts, but you can use gift cards or points to cover the cost of additional accessories.

Making a bear in Build-A-Bear Workshop — Let’s create the bear of your dreams at Build-A-Bear Workshop!

Pairing the Build-A-Bear experience with other birthday traditions can also make the day more special. Many families treat the Build-A-Bear visit as the main event, followed by a cake at home or a trip to a favorite restaurant. By using rewards, promotions, and sales, parents can create a magical day filled with personalized memories and meaningful keepsakes without breaking the budget.

Useful tips and Frequently Asked Questions

Can you use the “Pay Your Age” offer multiple times? No, the offer is valid only once per child during the month of their birthday.
Is the offer valid online? Typically, the offer is only available in retail stores. Always check the current terms and conditions on the Build-A-Bear website before visiting.
Life hack: If you are planning to give a teddy bear as a gift, but the birthday is not this month, you can register your child in the Build-A-Bear Bonus Club and take advantage of the offer during the appropriate month.

Collection of soft toys at Build-A-Bear Workshop — Build-A-Bear Workshop: This is where a collection of soft friends is born!

Build-A-Bear offers a unique opportunity to combine fun and savings. Registering for the Birthday Treats Club is the first step to making your child’s birthday special by giving them not only a toy, but also unforgettable memories. Don’t delay, join the club today and plan the perfect holiday in advance!