More Than a Destination: Experiencing Serbia Through Its People and Traditions

Kelly Taylor Travel Updated on 4/17/2025 at 2:00 pm

The Belgrade Fortress — Belgrade Fortress is a historical and cultural complex in Belgrade, Serbia.

Traveling often brings excitement—but it also carries a fair share of uncertainty, especially in today’s age of overtourism. I’ve felt the tension before: the slight apprehension about how locals will perceive me, whether I’ll be seen as just another tourist, or worse, an intruder in a place that’s grown tired of visitors. Europe is rich with history, but in recent years, it has also become known for anti-tourism protests and rising visitor fatigue in major cities.

But then there’s Serbia.

A welcoming blend of comfort and convenience at Belgrade City Hotel, steps away from Belgrade’s historic center.

Tucked between more popular European destinations, Serbia is often overlooked. Yet, this Balkan gem offers something profoundly different. It’s not just the architecture or the cuisine—it’s the warmth, the genuine connections, and the cultural richness that embrace you from the moment you arrive. During my trip through Belgrade and beyond, I discovered a place where hospitality isn’t just a nicety—it’s a way of life. This journey was more than sightseeing; it was about being welcomed into a culture that still values shared meals, music, and community stories.

A Seat at the Table – Experiencing Serbian Hospitality Through Food

My first Serbian meal set the tone for everything that followed. Sitting around a long table with strangers who would soon become travel companions, I stared at platters overflowing with grilled meats, cheeses, and unfamiliar dishes. Having grown up in a Polish-Irish household where meals were large and loud, I had a natural urge to dive in. But this was my first night, and I didn’t want to come off as greedy—so I restrained myself, politely trying a little of everything.

Experience authentic Serbian hospitality at a neighborhood favorite in Subotica. — Dining with character: A cozy restaurant in Subotica’s vibrant city center.

That’s when Bojana, our lively tour guide, swooped in with a knowing grin. She insisted I try the rostilj (Serbian barbecue) and pecene paprike punjene sirom—peppers lovingly stuffed with creamy cheese. “Take more! That’s how we do it here,” she laughed. And suddenly, I felt completely at ease.

As more dishes were passed around and laughter filled the air, Bojana explained the roots of Serbian hospitality. In Serbia, food is more than sustenance—it’s connection. This cultural ethos is deeply influenced by Slava, a unique Serbian Orthodox tradition where families celebrate their patron saint with a feast shared among neighbors and loved ones. Designated a UNESCO Intangible Cultural Heritage, Slava perfectly symbolizes the national spirit: welcoming, generous, and deeply community-driven.

The Human Connection – Meeting the Makers of Belgrade

A panoramic view of the Danube River from Belgrade Fortress—where history meets breathtaking scenery. — Looking out from Kalemegdan: The mighty Danube carves its path through Serbia’s storied capital.

The next day, Bojana led us through the heart of Belgrade—not to museums or cathedrals, but to the people who bring the city to life. Our first stop? A woman who hand-sews delicate lace by the roadside. She greeted us with a soft smile, proudly showing her work. It didn’t feel like a tourist stop. It felt personal—like we were meeting her as a friend, not a customer.

We wandered into other small shops: one filled with oddball antique clocks, another offering hand-drawn maps of old Yugoslavia. Everywhere we went, Bojana introduced us to locals by name, sharing a backstory or a joke as if she were guiding us through her own neighborhood.

Gateway to History: The grand entrance of the Belgrade Fortress overlooking the Danube. — Step into Serbia’s past at the iconic Belgrade Fortress entrance, a must-visit in the capital.

In an era where travel can feel transactional, Belgrade was refreshingly different. There was no hustle, no push to buy, just a sense of people genuinely happy to share their lives. Unlike other European capitals overwhelmed with souvenir stands and selfie sticks, Belgrade felt like a place where you could slow down and simply be present.

A Folk Night Out – Music, Kafanas, and Unspoken Bonds

That evening, Belgrade came alive in a completely new way. The cobblestone lanes of the Skadarlija neighborhood glowed with fairy lights and the echoes of folk music. Street performers strummed lively tunes, and the air buzzed with a mix of conversation, clinking glasses, and spontaneous laughter.

Cultural elegance: The National Theater in Subotica, a jewel of Serbian and Central European heritage. — Subotica’s historic National Theater stands as a symbol of artistic pride and cultural depth.

We stepped into Dva Jelena, one of the oldest kafanas in the city—traditional taverns that once served as Ottoman coffee houses and have since evolved into social hubs for music, food, and storytelling. Inside, the energy was magnetic. Musicians in traditional Serbian dress played soulful melodies, and before long, they were at our table, serenading us with folk songs. We didn’t know the words, but that didn’t matter—we clapped, smiled, and joined in the joy.

There was no awkwardness, no feeling of being “other.” Even with language barriers, the locals made room for us, gesturing us into their world with music as the universal translator. It wasn’t just a dinner—it was an invitation into their culture, and we were honored guests.

Subotica’s vibrant street scenes showcase its Austro-Hungarian roots and cultural flair. — Cobblestone charm and pastel facades—Subotica’s streets invite you to slow down and savor.

Royalty and Roots – A Glimpse Behind the Palace Gates

Our journey took an unexpected royal turn as we passed through the iron gates of the Dedinje Royal Compound in Belgrade. Typically admired from afar, we were surprised to find ourselves stepping inside the palace itself. Bojana, ever the enthusiastic guide, joked about ringing the doorbell—and did just that. Moments later, we were exploring richly adorned halls and learning stories about Serbia’s royal family, past and present.

The highlight came when we were introduced to Crown Princess Katherine, whose warmth and humanitarian spirit left a lasting impression. Through her foundation, she continues to support communities across Serbia and the Balkans, embodying the nation’s deeply rooted values of compassion and hospitality. Meeting her reminded me that in Serbia, generosity doesn’t stop at the dinner table—it lives in the hearts of its people.

Planning a meaningful trip like this is easier than ever with platforms like Expedia, which helps travelers discover unique experiences across Serbia—from royal history to hidden local gems. Be sure to check their latest travel deals and discounts for even more value on flights and stays.

Expanding Horizons – From Vrsac to the Vineyards

On our final full day, we ventured out of Belgrade into the scenic province of Vojvodina, where the quiet charm of Vršac awaited us. Guided by the ever-enthusiastic Ljubisha, we hiked to the castle ruins and gazed out over the UNESCO-listed Deliblato Sands, before ending our day in the most memorable way—at a local family-run vineyard.

A walk through time—entering the heart of Serbia’s military and cultural history. — The imposing stone gate leading into the centuries-old Belgrade Fortress.

At Vinarija Rnjak Winery, Ljiljana and Miroslav welcomed us with open arms, leading us into their 160-year-old wine cellar for a tasting experience like no other. The setting was relaxed, the laughter easy, and the company unforgettable. These moments—drinking local wine, sharing stories, and forging genuine connections—are what make Serbia feel less like a destination and more like a second home.

Getting there was seamless with Air Serbia, the country’s national airline. With a modern fleet and direct routes from around the globe, it’s the ideal choice for traveling to and within Serbia. Don’t forget to explore their special offers and promotions before you book your flight.

Enter through the legendary Despot Gate, a silent sentinel of Serbia’s royal legacy. — The stone arch of Despot Stefan Lazarevi? Gate welcomes visitors into Serbia’s medieval past.

Conclusion: Why Serbia is the Soulful Secret of the Balkans

As our trip came to a close, I realized that Serbia had changed the way I view travel. It wasn’t just about sightseeing—it was about sharing meals, meeting locals, and celebrating traditions. Whether it was a toast during a Slava, a song in a Belgrade tavern, or a quiet moment in a vineyard, each experience was a thread in the tapestry of Serbian life.

For travelers seeking something deeper than just a destination—something personal, profound, and profoundly human—Serbia is it. Thanks to Expedia, planning a route through its rich cultural landscapes has never been easier. And with Air Serbia, getting there is just the beginning of a journey where every moment feels like coming home.